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This past May, Curry announced he would be launching a bourbon brand called Gentleman's Cut… He's a bona fide bourbon drinker, he says, and he sees chances to "build experiences around the brand that I can get excited about and hopefully create a bigtime win when it comes to valuation and exit down the road."

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STRAIGHT SHOOTER

BY DAVID SAVONA

It would not be wise to judge Steph Curry simply based on what meets the eye. The Baby-Faced Assassin thrived in the underdog role much of his life, but now, he's considered one of the best to ever step foot on a basketball court. The four-time NBA champ loves cigars too and uses them to keep himself relaxed and focused. In this issue, we sat down with Curry to get to know his story and his love for cigars and bourbon.

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The basketball world may know NBA champion and MVP Steph Curry as the greatest shooter of all time, but he’s stepped onto a brand-new court with his Gentleman's Cut Kentucky Straight Bourbon to help sports and bourbon fans alike enjoy this whiskey for all their celebrations.

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Bourbon is my drink of choice because… I love the dark liquor taste. It has a lot of different notes that I jive with: the oak from the barrel, the vanilla caramel, and dark cherry taste. I also like the kick up front and the smooth finish on the back end.

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Stephen Curry’s Gentleman’s Cut Bourbon stands tall as a shining example of how celebrity collaborations can lead to exceptional results. Whether you’re a fan of basketball or simply a fan of great bourbon, Gentleman’s Cut deserves a place on your shelf. It’s a slam dunk in flavor and a testament to the potential of thoughtful collaborations in the spirits world.…

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Steph Curry has been intimately involved in every step of the process — from the manufacturing, blending, and aging to the packaging and marketing efforts. Gentleman’s Cut has a rye-forward character, which adds some nice spice to the caramel, vanilla, toasted oak, and nuttiness.…

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The first sip reminded me of eating a Snickerdoodle cookie, with undertones of vanilla and hazelnut running through. Cinnamon and brown sugar permeate the palate. The finish is more like Steph Curry’s basketball prowess, smooth and buttery...

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Four-time NBA champ, and MVP twice over Stephen Curry is launching a new bourbon and it sounds like something worth trying…

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Steph Curry, yes, the very same Steph Curry that’s a four-time NBA Champion and two-time MVP, is ready to dominate the spirits game, too.

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This is the greatest shooter in the history of professional basketball we’re talking about. When he lines up to release, he rarely misses.

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This brand-new bourbon from NBS superstar Steph Curry is a classic Kentucky bourbon done right. The whiskey is made with a mash of 75% corn, 21% rye, and 4% malted barley. After distillation, it’s left to age for five to seven years before batching, proofing, and bottling.